Frequently Asked Questions
Whether you’re new to Local SEO or just want clear answers before choosing a service, this section covers everything you need to know. From how my services work to what tools I use and why there’s no need for monthly retainers — it’s all explained here in plain English.
Why are your services more affordable than a large agency? Will the quality be just as good?
I keep my prices low because I work independently — no office rent, no big overheads, and no sales team. That means you’re only paying for the actual work, not for layers of admin or agency markup.
And yes, the quality is just as good — sometimes better. I use the same professional tools trusted by agencies (like BrightLocal) and follow proven strategies that get results. With hands-on experience in Local SEO and a deep understanding of what works for small UK businesses, you can be confident the work is in knowledgeable hands. Everything is done by me — tailored, personal, and never outsourced.
What is Local SEO and how is it different from regular SEO?
Local SEO is about helping your business appear in front of people nearby who are actively searching for your services — usually on Google Maps or in local search results. Unlike traditional SEO, which targets national or global audiences, Local SEO focuses on getting your business seen in your own town, city, or service area.
Do I need a website to benefit from Local SEO?
No, you don’t. While having a website helps, many small businesses can rank locally just by having a well-optimised Google Business Profile. Several of my services are designed specifically to help you rank — even if you don’t have a website yet.
Which service should I choose first?
If you’re unsure, start with the Local SEO Audit & Action Plan. It gives you a complete overview of what’s working, what’s not, and where to focus your efforts. You’ll get a simple plan based on your specific business and area.
How long does each service take to deliver?
Each service has a clear delivery time listed, but most are completed within 2 to 6 working days depending on what you choose. Some services (like audits or ranking trackers) are done faster, while others (like citation building) take a little longer due to approval times on directory sites.
Do I have to commit to a monthly retainer?
Absolutely not. Every service I offer is one-off and pay-as-you-need. There are no contracts, no subscriptions, and no long-term tie-ins. You can come back and order more whenever you’re ready — no pressure.
What tools do you use?
I use BrightLocal, a professional-grade platform trusted by SEO agencies worldwide. It allows me to run advanced audits, track local rankings, scan for citation issues, and build high-quality directory listings tailored to your business and area.
Will you need access to my Google account?
Only if a service requires it. For example, if I’m setting up or managing your Google Business Profile, I may ask for access or send a request for manager permissions. Everything is explained clearly beforehand, and I’ll guide you through it step by step.
Can you help me if I don’t know much about SEO?
Yes — that’s exactly who these services are for. You don’t need to understand the technical stuff. I explain everything in plain English and make sure you know exactly what to expect and what you’ll receive.
What kinds of businesses do you work with?
I work with UK-based small businesses including shops, tradespeople, mobile services, salons, clinics, and more. If you rely on local customers and want to show up better in Google search or Maps, these services are designed for you.
How will I receive my reports or results?
Most services include a PDF or Google Doc report, delivered via email. You’ll also get any login credentials, links, and step-by-step guidance (where needed). Everything is mobile-friendly and easy to read, even if you’re not tech-savvy.
How long until I see results?
It depends on your current visibility and competition in your area. Some improvements (like setting up your Google Business Profile correctly) can have a noticeable effect within a couple of weeks. Others, like citation building or gaining reviews, may take a few months to build momentum. Local SEO is a long-term game — but with the right setup, you’ll start seeing steady progress.
Do I need all of these services?
Not necessarily. Some businesses only need a profile setup or a citation fix. Others benefit more from content optimisation or review strategies. If you’re unsure, start with the Local SEO Audit & Action Plan — it’ll tell you exactly what’s worth focusing on.
Can I do this myself?
Some things, yes — like asking for reviews or updating your own Google listing. But most small business owners are too busy to keep up with SEO trends or manually build citations. That’s where I come in: everything’s done for you, with no fluff or upselling.
What areas do you cover?
I’m based in the UK and primarily support businesses in Surrey, Sussex, Kent, and Hampshire — but I work with clients across the UK. All services are delivered remotely and are designed to help your business show up in your specific service area.
Will this help me get more reviews?
Yes — I offer a Review Monitoring & Strategy service that includes practical steps to encourage more positive reviews on Google and Facebook. This builds trust with customers and also helps boost your local rankings.
Will I need to make changes to my website?
Only if the service involves on-page SEO or local landing pages. I’ll give you the text and guidance, and you can either update it yourself or give it to your web developer. If you don’t have one, I can recommend simple ways to add the changes.
Are your services suitable for new businesses?
Yes — especially the setup and audit services. If you’re just getting started and want to make sure your online presence is done right from the beginning, these services are ideal.
Can I get a custom package?
Yes — I’d be pleased to help you put together a custom package that suits your needs. Just get in touch via the contact form and I’ll recommend the most useful services based on your goals and location.